August 01, 1992 article Statistical Principles in Experimental Design Journal of Marketing Research DOI: 10.2307/3172747 OpenAlex Authors 0 Author list not loaded yet. Cited by 1 stored of 4,373 Search Sort Most cited Newest Oldest Patent citations Title Any typearticle review book-chapter conference-paper preprint dissertation book dataset other Any fieldAgricultural and Biological Sciences Arts and Humanities Biochemistry, Genetics and Molecular Biology Business, Management and Accounting Chemical Engineering Chemistry Computer Science Decision Sciences Dentistry Earth and Planetary Sciences Economics, Econometrics and Finance Energy Engineering Environmental Science Health Professions Immunology and Microbiology Materials Science Mathematics Medicine Neuroscience Nursing Pharmacology, Toxicology and Pharmaceutics Physics and Astronomy Psychology Social Sciences Veterinary Open access Task Learnability Modulates Surprise but Not Valence Processing for Reinforcement Learning in Probabilistic Choice Tasks 2021 Journal of Cognitive Neuroscience article Neuroscience Neural and Behavioral Psychology Studies Open access 11 citations 1 result References 0