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Papers matching “neuromarketing” 3

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The emergence of neuromarketing investigated through online public communications (2002–2008)
2021 HAL (Le Centre pour la Communication Scientifique Directe) article Social Sciences Digital Marketing and Social Media

Clément Levallois, Ale Smidts, Paul F. Wouters

0

citations
A note on the future of personalized pricing: cause for concern
2020 Journal of Revenue and Pricing Management article Business, Management and Accounting Consumer Market Behavior and Pricing Open access

Jean-Pierre I. van der Rest, Alan Sears, Li Miao, Lorna Wang

35

citations
The dynamic effects of visual complexity and scene cuts on viewer attention
2026 Journal of the Academy of Marketing Science article Computer Science Visual Attention and Saliency Detection Open access

Sammy Floyd Wals, Dhruv Grewal, Ines Wilms, Tim Hilken, Alexia Briassouli, Martin G. M. Wetzels

1

citations

3 results