Chapter 3. The dark (pattern) ages

Maastricht University Press eBooks

Abstract

This chapter defines dark patterns and explains how they manipulate user behaviour, particularly in e-commerce. It highlights various dark patterns and their impacts on users, emphasizing the need for regulatory attention. The study focuses on dark patterns in shopping, examining their effectiveness and the challenges of identifying them.

Authors 1

1. Constanța Roșca corresponding Aachen

   Leiden University · Maastricht University

   Affiliation as printed

   Leiden University Maastricht University